About Me

I am an award-winning and creative strategic communications professional with a passion for people and the stories that make an organization come to life. I have extensive experience working in higher education, health promotion, community engagement, communications and marketing.

I enjoy the challenge of translating complex research and hard facts into copy that is easy to understand and inspires action. I strive to create concepts and copy that showcase an organization’s strengths and reflect its identity, values, and goals .

After years of working in Toronto, my family and I have relocated north, where I work for an amazing local agency, serving a breadth of clients. I also take on my own projects, working in my home office tucked away in our pre-confederation log cabin, surrounded by forest and fresh air. The ideas flow well here.



Testimonials

“I appreciate Valerie’s ability to translate research into content that is timely and engaging, which is vital in order for academics and institutions to effectively share knowledge and inspire change.”
— Kelly Arbour-Nicitopoulos, Assistant Professor, University of Toronto

I enjoyed every opportunity to work with Valerie. She was clear and concise in her expectations which made each job an exciting challenge. As a photographer, I appreciated her ability to oversee shoots while allowing me the breadth to create and add my visual input to projects.”
— Thomas Bollman, Owner, Seed9 Photography